The creation of a new identity for the Dubai Show Jumping Championship made a buzz at the event. This update to the brand helped solidify the mission to create a stage for hosting world class events.
The brand was created in the UAE colours as a significant nod to the founder of Meydan and his love of horses. It has been created with simple lines that come together to form a horses head. The brand is unique and has been crafted to showcase the prestigious level of detail that goes into horse jumping.